I am not a clever man
dynamicafrica:

From Sierra Leone to the Streets of New York: The Story of Shea Moisture

There’s no one like your grandma—she’s the bearer of secret recipes, teller of stories, and for Richelieu Dennis, she’s the inspiration behind organic bath, body and hair care line Shea Moisture.
“My grandmother made and sold shea butter products in our village market in Sierra Leone,” says Richelieu, the founder and CEO of the company.
Helping his grandmother during the summers, Richelieu learned the tricks of the trade at an early age. But when a civil war broke out in Liberia and Sierra Leone, Richelieu, along with his mother and sister, came to the U.S. to escape. “In 1991, we started making and selling my grandmother’s products on the streets of New York to support ourselves,” he says. “That’s how this all started.”
The certified organic and sustainable line has expanded to include soaps, shampoos, and lotions galore, all which still boast the same indigenous raw ingredients, production processes and recipes that Richelieu’s grandmother first used.
So with fall on the horizon, and its own skin and hair care problems to follow suit, we thought it was only appropriate we give you the scoop on this line at Target. Below, Richelieu fills us in on the details of the collection.
How are Shea Moisture products made today?Richelieu Dennis: We import most of our ingredients from villages in different parts of Africa. We’re still using the same production processes and raw materials as we’ve always used. As we’ve grown, we’ve extended the therapy to include ingredients indigenous to Asia, Africa, the Middle East, and the Caribbean.
Who comes up with the recipes for products?RD: My sister creates the newer recipes, but everything is based on and rooted in my grandmother’s original recipes and formulations.
How is Shea Moisture unique from other skin and hair care brands?RD: We study how different cultures use ingredients native to their area to resolve their issues. We’re not just about using the bar of soap to wash your body. It’s learning what ingredient various cultures are using and in what forms they are putting those ingredients to get the maximum benefit. We take the guest on a cultural journey.
What are some of the most popular products sold at Target?RD: Our hair care products based in shea butter and coconut oil, and our moisturizing soaps. The retention shampoo helps to soften, moisturize and repair damaged hair. With raw she butter, argan oil, and sea kelp, the shampoo is cruelty-free and doesn’t contain any chemicals like sulfates, parabens or synthetic fragrance or artificial flavor. Also, the coconut and hibiscus curl enhancing smoothie, which is an all-natural styling cream that hydrates hair while adding a shine and bounce to curls. Made with organic shea butter, coconut and neem oils and hibiscus extract, it is also cruelty-free and made without chemicals, artificial color or fragrance. Our baby products are also great, because they’re safe for baby and free of any chemicals.
Your products are certified organic and sustainable. What does that mean?RD: That means the ingredients that go into our products are grown without any chemicals that are used in producing a crop. There are no chemicals used throughout the supply chain.
Why do you think a healthy skincare regimen is so important?RD: Your skin is the largest organ on your body. It’s the one that shows and filters in all of the elements that we encounter. Taking care of that helps not only protect the skin, but also to protect the rest of the body from toxins and various ailments that are airborne. For us, that’s the first line of defense.

dynamicafrica:

From Sierra Leone to the Streets of New York: The Story of Shea Moisture

There’s no one like your grandma—she’s the bearer of secret recipes, teller of stories, and for Richelieu Dennis, she’s the inspiration behind organic bath, body and hair care line Shea Moisture.

“My grandmother made and sold shea butter products in our village market in Sierra Leone,” says Richelieu, the founder and CEO of the company.

Helping his grandmother during the summers, Richelieu learned the tricks of the trade at an early age. But when a civil war broke out in Liberia and Sierra Leone, Richelieu, along with his mother and sister, came to the U.S. to escape. “In 1991, we started making and selling my grandmother’s products on the streets of New York to support ourselves,” he says. “That’s how this all started.”

The certified organic and sustainable line has expanded to include soaps, shampoos, and lotions galore, all which still boast the same indigenous raw ingredients, production processes and recipes that Richelieu’s grandmother first used.

So with fall on the horizon, and its own skin and hair care problems to follow suit, we thought it was only appropriate we give you the scoop on this line at Target. Below, Richelieu fills us in on the details of the collection.

How are Shea Moisture products made today?
Richelieu Dennis: We import most of our ingredients from villages in different parts of Africa. We’re still using the same production processes and raw materials as we’ve always used. As we’ve grown, we’ve extended the therapy to include ingredients indigenous to Asia, Africa, the Middle East, and the Caribbean.

Who comes up with the recipes for products?
RD: My sister creates the newer recipes, but everything is based on and rooted in my grandmother’s original recipes and formulations.

How is Shea Moisture unique from other skin and hair care brands?
RD: We study how different cultures use ingredients native to their area to resolve their issues. We’re not just about using the bar of soap to wash your body. It’s learning what ingredient various cultures are using and in what forms they are putting those ingredients to get the maximum benefit. We take the guest on a cultural journey.

What are some of the most popular products sold at Target?
RD: Our hair care products based in shea butter and coconut oil, and our moisturizing soaps. The retention shampoo helps to soften, moisturize and repair damaged hair. With raw she butter, argan oil, and sea kelp, the shampoo is cruelty-free and doesn’t contain any chemicals like sulfates, parabens or synthetic fragrance or artificial flavor. Also, the coconut and hibiscus curl enhancing smoothie, which is an all-natural styling cream that hydrates hair while adding a shine and bounce to curls. Made with organic shea butter, coconut and neem oils and hibiscus extract, it is also cruelty-free and made without chemicals, artificial color or fragrance. Our baby products are also great, because they’re safe for baby and free of any chemicals.

Your products are certified organic and sustainable. What does that mean?
RD: That means the ingredients that go into our products are grown without any chemicals that are used in producing a crop. There are no chemicals used throughout the supply chain.

Why do you think a healthy skincare regimen is so important?
RD: Your skin is the largest organ on your body. It’s the one that shows and filters in all of the elements that we encounter. Taking care of that helps not only protect the skin, but also to protect the rest of the body from toxins and various ailments that are airborne. For us, that’s the first line of defense.

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sarakobus:

Had this cutie at work tonight. He just learned how to pick up his ears 😍

cemeterydoll:

I went to the garden centre today

Yes to pixie cut or no to pixie cut, that is the real question

demonic-lionfish:

milliondollarnigga:

magnacarterholygrail:

jayjsupremacy:

phenomenarwhal:

~~~~~~~SIGNAL BOOST!!!~~~~~~~~

For anyone who is facing a mountain of debt after they graduate check out this amazing idea:

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check out this link for more info —->

http://www.bust.com/be-a-good-human-and-get-your-student-loans-paid-off.html#.U1gA3fldWSr

THANK YOU GOD

WELL THEN

SWEET MOTHER OF FUCK MY LIFE IS SAVED HOLY SHIT ON A CRACKER FUCK ME SIDEWAYS

flash-thunder:

Women make up 45% of the gaming community and 0% of the protagonists of the 25 biggest games of the year.

"Yes, but that’s still a minority! If more women played video games, there would be more reason to have female protagonists!"

Men make up 35% of the cinema audience and 84% of the protagonists of the 25 biggest movies of the year.

At what point do you take girls out of school altogether because boys can’t handle it?

Parent of a female teen whose school banned leggings

#yesallwomen have a right to an education without fashion policing by sexist administrators

(via thenocturnals)

shingekinokyojinheaven:

he just became like 50% carrot

frankoceanfanclub:

baberellafox:

yeaahahahahah

what the hel;

I gave in and bought a book today

I gave in and bought a book today


What’s going on

What’s going on

ludicrouscupcake:

poppy-the-knight:

sourcedumal:

I Love My Boo campaign features real young men of color loving each other passionately. Rather than sexualizing gay relationships, this campaign models caring, and highlights the importance of us taking care of each other. Featured throughout New York City, I Love My Boo directly challenges homophobia and encourages all who come across it to critically rethink our notion of love.

GMHC is the world’s first and leading provider of HIV/AIDS prevention, care and advocacy. Building on decades of dedication and expertise, we understand the reality of HIV/AIDS and empower a healthy life for all. GMHC fights to end the AIDS epidemic and uplift the lives of all affected.

this is fucking adorable

SPREAD THESE IMAGES LIKE WILDFIRE PRECISELY BECAUSE THEY FUCK UP THE MISGUIDED STEREOTYPES WE ALL ARE USED TO SEEING.

illiumed:

:)
Happy Cat Kaoani http://media.tumblr.com/tumblr_losdfsGx0r1qf72le.gif